CLEARRULES · INSTAGRAM ·
One screen does not choose for everyone
Instagram on television raises a useful question: are people choosing something together, or watching one person's recommendations at a greater distance?
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Instagram and Facebook keep changing. What does that change for us?
CLEARRULES · INSTAGRAM ·
The post is back. What was actually fixed?
Reversing a removal is not the only outcome that matters. Being able to see a post and being able to discover it are different questions.
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COLUMN · INSTAGRAM ·
A trial Reel cannot answer every question
A video can work for strangers without telling you what your regular audience needs. That is a reason to choose the question more carefully, not to dismiss the result.
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COLUMN · FACEBOOK ·
Forum: a team needs a shared calendar, not just more posts
An assistant can prepare several posts. But when several people run a group, it helps to see what everyone else has already planned.
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CLEARRULES · OPINION ·
Instagram Features: more room is not a reason to say more
Instagram is testing longer videos. The useful change is letting an established audience stay for the explanation—not making every creator produce a longer one.
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CLEARRULES · OPINION ·
Instagram Instants: familiar safeguards, new questions
Ofcom’s Instants investigation concerns risk assessment before launch. That is a different question from whether the familiar safety controls are there.
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CLEARRULES · OPINION ·
The account is back. What about the time lost?
Around an election, correcting a wrongful restriction matters. Correcting it while the post can still serve its purpose matters too.
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CLEARRULES · OPINION ·
A deepfake can harm you without changing your face
A deepfake can preserve someone’s appearance and invent everything else. A case involving a fabricated video of a campaign volunteer shows why rules must recognize not just altered images, but conduct falsely attributed to a person.
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CLEARRULES · OPINION ·
A face on screen does not make a video original
Facebook’s originality rules turn on what a creator adds to someone else’s video, not merely whether they appear in it. Viewers can use that distinction too.
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CLEARRULES · OPINION ·
No note does not mean verified
Community Notes can help explain a post. A post without one has not necessarily been checked.
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COLUMN · INSTAGRAM ·
A festival Reel has two audiences
A jury judges a film against the competition brief. Someone scrolling their feed has never read it. The Edits festival in Mumbai makes the difference worth remembering.
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COLUMN · INSTAGRAM / FACEBOOK ·
AI saved you time. You don’t have to spend it on another post
In Meta’s new survey, business owners say they use time saved to improve work they have already done. For Instagram and Facebook, that is more useful than another instruction to post more often.
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COLUMN · SAFETY ·
Scam accounts removed. What counts as a win?
Meta reported millions of account removals. A smaller figure in the announcement matters: according to Coinbase, people were helped to avoid more than $415,000 in potential losses. That is reason to support the operation and look closely at what it achieved.
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COLUMN · FACEBOOK ·
Facebook asks what was wrong with the recommendation
A tap on “not interested” can mean a dull subject or an irritating presentation. A written answer offers a chance to keep one without the other.
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COLUMN · INSTAGRAM / FACEBOOK ·
Checking advertising links makes sense. What do the figures show?
Meta describes how it finds links to harmful material and stops them from spreading. The figures cited alongside that explanation cover a different period and a broader category of content.
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COLUMN · INSTAGRAM ·
An official school announcement can still be out of date
Instagram limits who can publish school news. That helps families know whom to trust. To arrive at the rehearsal on time, they also need the latest schedule.
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COLUMN · INSTAGRAM / FACEBOOK ·
Muse asks permission. What exactly are we agreeing to?
An assistant’s permission can last for one action, a task or indefinitely. This detail in Meta’s documentation matters more than the number of questions with a Yes button.
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COLUMN · INSTAGRAM / FACEBOOK ·
A moderation explanation should make disagreement possible
A polite notice is pleasant to read. A useful one identifies the offending passage and what the system may have missed.
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ClearRules · Opinion ·
Edits carousels give readers the right to pause
A short video’s pace belongs to its author. A carousel lets the reader stay with a detail and compare options before the explanation moves on.
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COLUMN · FACEBOOK ·
Forum’s best feature may be the way back to the conversation
Ask helps find advice in Facebook groups. A link to the original discussion makes it possible to understand why that advice suited the person giving it.
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