Can I use someone else’s name and photo on an additional Facebook profile?
The short answer
Meta explicitly says additional profiles must not impersonate other people or misrepresent the profile owner’s identity.
What this answer is based onWhat to do
Present yourself so the person knows who is replying. If you represent a shop, explain your role. Someone else’s name and photo do not turn advertising into a personal recommendation.
- Look at the name, profile picture and messages together. Who would a first-time visitor think you are?
- Remove the other person’s photograph and messages written as them. Check that your chosen name and presentation fit the requirements for your profile type.
- Explain your role in the first message. If you represent the shop, say so plainly.
What else you can do
Choose an option that fits your circumstances.
Report an account impersonating you
A separate profile uses your name and photo to pretend to be you. This is separate from recovering a hacked account.
For the person being impersonated or an eligible representative. Form access may depend on login.
How to contact them and what to prepare
Have these ready
The impersonating profile URL, your real profile and any identity evidence Meta requests.
What to do
- Select the option for someone pretending to be you and enter the exact URL of the fake account.
- Answer the form’s questions. If an ID is requested, upload it on Meta’s page, not to ClearRules.
www.facebook.com · New tab
If it does not work
If asked to sign in, use your own account. If the form is unavailable, use the official Help page below to find an available route. An unavailable form does not mean your report was submitted.
Source and what we checked
Purpose of this contact option checked: . An official page excerpt was available in search; the full text was not reviewed.
The page asked us to sign in or restricted access. Submission was not tested. Availability for your account and an outcome are not guaranteed.
Official Meta sourceThe situation
A shop administrator creates an extra profile to join a neighbourhood group. They use a local resident’s name and photograph and reply as that person. Group members believe they are speaking to her.
The situation and an improvement
Someone else’s name and photograph. Message: “I’m your neighbour; I recommend this shop.”
The profile no longer pretends to be another resident. Message: “I manage the Corner Home shop page. I can help with stock and delivery details.”
What this answer is based on
Meta Newsroom — Multiple Personal Profiles: Authenticity and Responsibilityabout.fb.comGuide based on Meta’s materialReview details
Source reviewed:
We read the official source listed for this topic. Other Meta rules are reviewed separately.
Primary source reread: . This does not mean every supplementary source, translation or app screen was rechecked.
Reviewed the additional-profile authenticity principle in Meta’s 2023 article, not the complete identity policy.
Material published: September 21, 2023
Include the guide link, language and wording that needs checking. Add an official source link if you have one. Do not send passwords, login codes or photos of identity documents.
Examples are made up to explain the guidance. Meta decides individual account and content cases.
Sources and related topicsPolicy Graph · Demo in development